INSIGHTS

Minimalism for Long-Term Endurance

Minimalism for Long-Term Endurance

Markus Prüm

In the world of endurance sports, we are often sold the "Burn Bright" model: more miles, higher intensity, and expensive tech. But if you view your body like a master...

Minimalism for Long-Term Endurance

Markus Prüm

In the world of endurance sports, we are often sold the "Burn Bright" model: more miles, higher intensity, and expensive tech. But if you view your body like a master...

Instagram is the New Lab for Endurance Athletes

Markus Prüm

There was a time when endurance sports were a lonely pursuit—just you, a pair of worn-out sneakers, and the quiet hum of a paved road at 5:00 AM. But as...

Instagram is the New Lab for Endurance Athletes

Markus Prüm

There was a time when endurance sports were a lonely pursuit—just you, a pair of worn-out sneakers, and the quiet hum of a paved road at 5:00 AM. But as...

Stress Is Inevitable. Losing Control Isn’t.

Stress Is Inevitable. Losing Control Isn’t.

Markus Prüm

Anyone who trains seriously in endurance sports knows the moment: your breathing becomes heavy, your legs start to burn, and a voice in your head begins to question whether you...

Stress Is Inevitable. Losing Control Isn’t.

Markus Prüm

Anyone who trains seriously in endurance sports knows the moment: your breathing becomes heavy, your legs start to burn, and a voice in your head begins to question whether you...

Comeback After Injury: Why Tomorrow Is More Than Just a Race

Comeback After Injury: Why Tomorrow Is More Tha...

Markus Prüm

Tomorrow, I’m doing something I wasn't sure I’d be doing for a long time. I’m lining up for my first half marathon post-injury. It’s been a long, humbling road of...

Comeback After Injury: Why Tomorrow Is More Tha...

Markus Prüm

Tomorrow, I’m doing something I wasn't sure I’d be doing for a long time. I’m lining up for my first half marathon post-injury. It’s been a long, humbling road of...

Your biological age is a choice.

Your biological age is a choice.

Markus Prüm

Your birth certificate is a fact. Your biological age is a choice. We track our KPIs, our portfolios, and our conversion rates. But are we tracking the only asset we...

Your biological age is a choice.

Markus Prüm

Your birth certificate is a fact. Your biological age is a choice. We track our KPIs, our portfolios, and our conversion rates. But are we tracking the only asset we...

The formula of fitness you should know

The formula of fitness you should know

Markus Prüm

Recently I looked at the data from my smart tracker and noticed something that made me smile. My biological age was significantly lower than expected. It was not something I...

The formula of fitness you should know

Markus Prüm

Recently I looked at the data from my smart tracker and noticed something that made me smile. My biological age was significantly lower than expected. It was not something I...